When online supermarket debuted earlier this month, it caused quite a stir, racking up press coverage and social media attention, and for a good reason: every product it sells, from organic coconut oil to sets of soup bowls, costs $3. Its direct-to-consumer model means it only sells its generic label (no brands), hence its name.
Lately, word of the site's 8-inch chef's knife is making its way around the culinary community, with cooking experts asking, how good can a $3 knife be? (By comparison, Amazon's bestselling is $30.)
To find out, food director Rhoda Boone recently put the knife through the wringer, mincing herbs, chopping onions, and — the most important test — slicing infamously hard-to-cut tomatoes. (It passed.)
While she was impressed by the knife's rivets — the cylindrical studs that secure the handle to the blade portion — and the fact that its stainless steel blade extended the full length of the knife's handle, Boone said the utensil was too lightweight for her.
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"It would probably last a little while ... the handle isn't going to fall off, which is the biggest issue with cheap knives," she said, adding that it's cheaper to buy the Brandless knife than to get a more expensive one sharpened. All in all, Boone recommended this $3 chef's knife as a backup or for stocking a vacation home.
Brandless also carries , , and for three bucks a pop.