Gwyneth Paltrow's lifestyle and wellness brand, Goop, is officially heading to Netflix. What began as a weekly email newsletter by the actress has developed into a lifestyle website, print magazine, pop-ups, wellness summits, brick-and-mortar stores, and more. It was only a matter of time before the company entered the television space—and now, Goop is becoming a docuseries.
Here's what we know so far about the just-announced series:
Will Gwyneth Paltrow actually appear in the show?
Yes! Variety reports that the 30-minute episodes will be hosted by Goop's site editors, chief content officer Elise Loehnen, and Gwyneth.
What's the format of the show?
The yet-to-be-titled series will show the team mentioned above as they "utilize experts, doctors, and researchers to examine issues relating to physical and spiritual wellness."
What topics will the docuseries cover?
Loehnen told Variety that the series "seeks to dial up the aesthetics and quality of storytelling surrounding issues like mental, physical, and sexual health." The show will also address "larger thematic questions the Goop audience has about leading optimal lives."
Will The Goop Series Look Into How Your Home Affects Your Personal Wellbeing?
Tidying Up with Marie Kondo's success has proved that Netflix users appreciate and are (at the very least) entertained by, a program that connects how one's home ties into their personal wellness.
Since Goop's website features an entire subcategory dedicated to Decorating & Designing, it wouldn't be surprising if the topic of 'home' and interior design is touched on in some capacity on the show.
When Will It Air On Netflix?
You'll be able to binge the new series this fall. We'll update the story with more details as we find out.
Is There Controversy Surrounding The New Show?
Of course there is. People have taken to to express their concern with Goop heading to another platform, alleging that the brand reports pseudoscience.
I suppose we will just have to wait until fall to see for ourselves. In the meantime, you can check out Goop's website here.